
Leo Astarothman is the Brand & Content Lead at RedirHub, where he shapes the company's visual identity, educational content, product experiences, and marketing strategies. He also specializes in system design. Simplifying complex redirect infrastructure into practical resources, product experiences, and campaigns that help businesses understand and adopt modern redirect management.
25 posts

Qr codes
Real Estate QR Codes: How Agents Use Them on Signs and Flyers
How to use real estate QR codes on yard signs, flyers and open houses: which type to print, what to track, how to stay safe, and mistakes to avoid.
October 20, 2026

Automation
What Is Model Context Protocol and How It Works
Learn what is Model Context Protocol, how MCP connects AI assistants to tools and data, and why it matters for modern software teams.
October 19, 2026

Marketing
Google Ads Tracking Template: Setup, Examples and Pitfalls
How to set up a Google Ads tracking template: working examples, ValueTrack parameters, final URL suffix vs. template, and the mistakes that cause disapprovals.
October 19, 2026

Url-redirects
How to Redirect Your Domain to Social Media (Without Hurting Your Brand)
Redirect your domain to Instagram, Facebook, LinkedIn, YouTube, TikTok or X: 301 vs 302, DNS setup, link previews and how to keep your brand intact.
October 19, 2026

Qr codes
Direct Mail QR Codes: How to Print, Track and Trust Them
How to use QR codes on direct mail: dynamic codes, branded domains, tracking by segment, print placement and scam-proofing, with a pre-print checklist.
October 19, 2026

Migration
SEO Domain Change: A Practical Migration Guide for 2026
Plan a complete SEO domain change in 2026. Learn how to map URLs, preserve rankings, monitor traffic, and avoid the most common migration mistakes.
October 18, 2026

Url-redirects
The Slowest URL Redirects, Ranked: Is Yours on the List?
We timed 12 real redirect URLs across 11 services from Washington DC, Frankfurt and Tokyo. The slowest averaged 388 ms; one Tokyo median hit 823 ms. Full ranking, charts, method and how to test your own redirect.
October 16, 2026

Marketing
Paid Ad Redirect Links: Manage Landing Pages Without Rebuilding Ads
Paid ad redirect links put an editable routing layer between an ad and its landing page. Marketers can change destinations, preserve attribution, and test operational changes without rebuilding every ad.
October 5, 2026

Marketing
SMS Campaign Links: Why Branded Short Links Improve Trust
SMS links have to earn a tap in a few characters. Branded short links make the destination recognizable, preserve space for the message, and give teams a cleaner way to measure campaign clicks.
September 30, 2026

Marketing
Email Campaign Links: How to Use Branded Redirect Links Without Losing Attribution
Branded redirect links help email teams keep campaign URLs recognizable while preserving the attribution parameters that explain which messages drive visits.
September 28, 2026

Marketing
Branded Links for Social Media: Cleaner Links for Bios, Posts, and Campaigns
Branded links make social URLs easier to recognize, share, and measure. Here is how to use them across bios, posts, stories, and paid campaigns without losing consistency.
September 23, 2026

Branding
Vanity URLs: What They Are and How to Set One Up
A vanity URL is a readable web address built around a brand, campaign, or memorable phrase. This practical guide covers naming, DNS, path structure, redirects, and measurement.
September 23, 2026

Marketing
Campaign Link Management: How to Organize, Track, and Update Marketing Links
Learn how to organize, track, update, and scale marketing campaign links with a practical system for naming, ownership, bulk operations, and safer redirects.
September 15, 2026

Qr codes
QR Codes for Print Campaigns: How to Avoid Dead Links After Printing
Printed QR campaigns are difficult to change after distribution. Learn how redirect-backed QR codes, link testing, and health monitoring help teams avoid dead links without reprinting.
September 13, 2026

Qr codes
Editable QR Codes: How They Work and When to Use Them
Editable QR codes point to a redirect you can update after printing. Learn how the redirect layer works, when it helps, and how to set one up.
September 13, 2026

Marketing
How to A/B Test Landing Pages Using Redirects
Learn how to A/B test landing pages with redirects, preserve campaign attribution, measure the winner, and avoid common split-testing mistakes.
September 11, 2026

Qr codes
QR Code Tracking: How to Track Scans Without Reprinting
Learn how QR code tracking works with redirect-backed links, campaign-level measurement, UTM parameters, testing, and destination updates without reprinting.
September 11, 2026

Qr codes
Static vs Dynamic QR Codes: Which Should Marketers Use?
Static QR codes point directly to one destination. Dynamic QR codes point to an editable redirect, so marketers can change the destination and measure activity without reprinting the code.
September 10, 2026

Qr codes
Do QR Codes Expire? What Actually Stops Working, and When
QR codes do not expire by themselves, but the destination and redirect infrastructure behind them can fail. Learn what breaks and how to keep printed codes working.
September 10, 2026

Branding
Branded vs Generic Short Links: Which Should Marketers Use?
Branded short links give marketers more control over trust, recognition, and destination management than generic short links. The right choice depends on campaign context, audience expectations, and how much ownership your team needs.
August 24, 2026

Qr codes
How to Redirect or Change a QR Code Destination After Printing
You can change where a printed QR code goes if it's a dynamic code that points to a short link you control. How to check which kind you have, change the destination, handle static codes, and set up the next print run right.
August 17, 2026

Qr codes
Dynamic QR Code Redirects: What They Are and How They Work
A dynamic QR code points to an editable redirect instead of a permanent destination. Learn how the redirect works, when to use one, and how to keep printed campaigns working as destinations change.
August 12, 2026

Marketing
How to Preserve UTM Parameters Through Redirects
UTM parameters are useful only when they survive the redirect chain. Follow five practical steps to preserve campaign data and verify it in analytics.
July 29, 2026

Marketing
Campaign Redirect Links: How Marketers Manage Links Across Ads, Email, Social, and QR
Campaign redirect links give every channel an editable routing layer. Instead of hard-coding a destination into each ad, email, social post, SMS, QR code, or printed asset, teams can update the destination and measure channel traffic from one controlled system.
July 22, 2026

Marketing
What Are Branded Short Links? Examples, Benefits, and When to Use Them
A branded short link is a compact URL that uses your own custom domain name instead of a generic shortening service domain — carrying your brand in every character and every click.
July 21, 2026
